Moo introduces NFC-enabled business cards, making real world connections more digital

UK-based startup Moo.com announces NFC business cards so you can digitalize the way you meet new professionals.

In this ever-evolving world of technology, it’s still nice to know that when strangers meet in a professional setting, physical business cards are still something people invest time and creativity into making. United Kingdom-based startup Moo.com is now further digitalizing the business card by adding an option for a Near Field Communication (NFC) microchip to be embedded into your cards so you don’t even need to hand over a card if you’re running low.

With an NFC chip incorporated into your card, you can told tap it against an NFC-enabled phone and the phone can perform the command you selectively programmed into your card. This can range anywhere from downloading your resume PDF from your website, opening up your portfolio web page, adding yourself as a contact, checking into your Foursquare office location, locating your office on a map, or linking to your Facebook or Twitter profile. It’s a quick and new way to break the ice with business cards, and you can rewrite the NFC chip with different functionalities to keep things updated. 

“We’ve always aimed to upset the existing order within print – to do new things, think in exciting ways, and to go where no man has gone before,” Moo writes in its announcement blog post. “With the roll-out of our NFC cards, and our recent acquisition of Flavors.me, a design-led personal identity site, we are showing our commitment to expanding online personal and professional identity creation.”

For a limited time, Moo is offering 150,000 free NFC-enabled cards with your next order so you can sample the new technology. The company is also planning to release an accompanying Android app to help you program your NFC business cards.

For those who want to get in on the socially interactive NFC action but don’t particularly need it in a business card capacity, you can always check out the Samsung TecTiles, which essentially do the same thing but you can apply the NFC stickers anywhere you want: tabletops, cashier counters, wallets … whatever surface retains stickiness.

Check out the video below to learn more about Moo NFC-enabled business cards.

NFC Business Cards from MOO from MOO.COM on Vimeo.

Source : digitaltrends[dot]com